What's the difference between people wearing Rolex and Omega?

Every choice of watches reveals the different needs of watchers. Although omega and Rolex are watches of the same level, their audience groups are different. Rolex and Omega have always been rivals. Europe and Rolex are also two brands selected by middle-end watchers. They have a huge fan group. Many styles of Ou and Lao are benchmarking and mutually reinforcing, so their competition has never stopped since ancient times. Let's analyze the difference between them.

Omega rich, Rolex robust.

There is a big difference between Rolex and omega. In terms of policy, the output of Rolex and Omega is not small, but Rolex takes "quality" and Omega takes "quantity". The state reflected in the market is also quite the opposite. One looks at the long-term and the other looks at the sales volume. After all, Omega is a group operation, and it has to hand over the annual report of growth for shareholders every year. Omega releases new models every year at a rate of more than 100 pieces / year, so Omega products are richer in style.

Rolex is more conservative and will not change much in more than ten years. Omega launched a rich theme limited edition, every year to give watch friends more fresh choices. Of course, this has also brought great inventory to the group. For example, many limited edition designs are nondescript. In the second-hand market, Omega's limited editions have also depreciated severely.

Rolex's development is very stable and the quality is stable. The 3135 movement has been used for more than half a century. It was not changed until two years ago and upgraded to 3235 movement. The style is conservative and unchanged for many years. All appearance changes are to have a better wearing feeling, no unnecessary decoration, and focus on durability and comfort.

Less style is Rolex's disadvantage and Rolex's advantage. Although there are few styles, Rolex maintains its value in the second-hand market due to the simple system of styles. Some antiques can still be worn today, and the styles are not outdated at all.

Omega is affordable and Rolex is valuable

The main models of Omega have sufficient supply and large quantity. As long as you want to buy them at the specialty store, you can buy them at any time without premium and speculation, which is more affordable than Rolex.

Compared with the movement configuration, the configuration of Omega is generally higher than that of similar watches. For example, in terms of antimagnetic performance, Omega's coaxial Zhizhen movement is highly antimagnetic and can defend 15000 Gauss, which is higher than Rolex's 3135 movement; The waterproof capacity of the diver series is 300 meters, the waterproof of the seahorse 300, which is cheaper than the diver, is also 300 meters, and the waterproof of the ocean universe of Omega is 600 meters. Other details such as dial, luminous and other configurations are generally higher than similar watches. In terms of workmanship details, Omega is higher than Rolex. Most watch friends who choose Omega also because of its high configuration.

Then, choosing Rolex's cousin can't avoid the word value preservation. Rolex's high hedging ability in the secondary market represents the brand's own value. It is no exaggeration to say that a diver may make a small profit if he takes it to the secondary market after wearing it for two or three years. In similar watches, I believe that not many watches can do it. Business people generally believe that wearing watches is a temperament that can reflect identity. If you show Rolex, it is enough to support the scene. If you measure it by value, Rolex is more appropriate.

Rolex is not selling watches, but brands; What Omega sells is not a brand, but a configuration, so it's much clearer to measure the two. The people who choose them also focus on different directions. In one sentence, I like the brand of Omega because I know omega watches. Rolex is just the opposite. It is because I heard about Rolex's brand that I pay attention to Rolex's watches.

Finally, no matter which brand you choose, please don't forget buy a watch winder case for your Rolex and Omega.