Tribute to racing legend TAG Heuer’s new F1 series Senna special edition watch

May 16, 2022

Swiss luxury watch brand TAG Heuer officially released the new TAG Heuer F1 series Senna special edition watch, using the red color on Senna's original watch to continue to pay tribute to the racing icon.

Months after TAG Heuer released a quartz version of the F1 Senna Special Edition, the Swiss luxury watchmaker has once again launched a new model, equipped with a powerful self-winding movement and using A more visually pleasing design. Ayrton Senn is an admirable racing legend and beloved by F1 fans around the world. With these two timepieces: an automatic chronograph and a quartz chronograph, TAG Heuer continues to pay homage to this brand ambassador.

TAG Heuer F1 series Senna special edition

A tribute to timeless racing legends

Ayrton Senn is considered to be one of the most outstanding drivers in history, he fully explained the relentless pursuit of excellence and outstanding performance. Twenty-eight years after his untimely death, he remains one of the most iconic and recognizable drivers in the racing world. Fast-paced, talented and fearless, the Brazilian racer never stops on a journey that pushes his limits.

The friendly cooperation between TAG Heuer and Ayrton Senn began in 1988. Throughout his racing career, the long-time TAG Heuer brand ambassador has redefined what the word "driving" means by breaking multiple records. At the time, the Brazilian dominated the F1 arena with a stellar record, being crowned world champion in 1988, 1989 and 1991.

TAG Heuer F1 series Senna special edition

In order to pay tribute to Senn's legendary history, TAG Heuer is committed to continuing to create an extraordinary F1 series of watches, which is also the love of the legendary driver's wrist. The new TAG Heuer F1 Senna Special Edition features a bold design and details that pay homage to Senna's original model, interpreting the brand's consistent admiration for this outstanding driver, while commemorating his love for motorsport. far-reaching impact.

TAG Heuer F1 Series Senna Special Edition

In the process of co-creating this new timepiece with the Senna brand, TAG Heuer's designer team paid special attention to the treatment of red, which is a reference to Ayrton Senna's original watch with some red accents on the dial. The overall appearance of the watch combines red, anthracite and black, showing an elegant style, and the design principles are consistent with the iconic "S" of the Senna brand.

The crown, the pusher at 2 o'clock and the double S logo at 12 o'clock are all decorated with red paint, of which the double S is the classic emblem of the Brazilian driver. In addition, the sub-dial is also embellished with red elements, while the concentric circle texture and the sub-dial with the red Senna brand logo at 6 o’clock are customized, adding a sporty and elegant style to the design of this timepiece.

TAG Heuer F1 series Senna special edition

This new timepiece features a beautiful anthracite sunburst-brushed dial with black "Azurage" textured minutes, hours and fixed seconds counters. Vibrant red elements create a bright and eye-catching visual effect on the dial. The rhodium-plated applied indexes and hands are covered with white Super-LumiNova® luminescent paint, ensuring that the wearer can read the time with just a glance at any speed and light conditions. This timepiece also features an ultra-wearable black ceramic bezel and is engraved with the number 400, which symbolizes 400 km/h, a speed that has not yet been reached in the history of F1 racing.

TAG Heuer F1 series Senna special edition

This reinterpreted contemporary masterpiece also draws inspiration from the first TAG Heuer chronograph worn by Ayrton Senna and the design of its famous S/EL series bracelet. The bracelet is shock-resistant and features a folding clasp with a driver extension for easy wearing over the sleeve of a racing suit.

The TAG Heuer F1 series Senna special edition watch is equipped with a Calibre 16 self-winding movement. The stainless steel screw-down caseback is engraved with the Brazilian driver's iconic helmet pattern and the special words "SENNA SPECIAL EDITION".

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watch winder

Lucas
Lucas

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